On Thursday May 19th, the Board members of the EFDC- Egyptian Fashion & Design Council,
hosted the pre-launch event of the first Official Egypt Fashion Week to take place from
November 3rd to 5th in Cairo, titled “the past, present & future”.
Hosted under the auspices of HE Mohamed El-Quseir, the Minister of Agriculture and Land
Reclamation, and supported by The Ready-Made Garment Council, at the Museum of
Agriculture and Cotton, the second most important museum of its kind in the world, after
the Budapest Agricultural Museum, guests had the opportunity to get a first glimpse of the
historic museum grounds set as the venue for Egypt Fashion Week.
Held at the Royal Theatre, once the private movie theatre of King Farouk, Mr.Paul Antaki,
EFDC President, and Mrs.Susan Sabet, EFDC Secretary General gave a brief welcome and
introduction, that was followed by speeches by HE Dr.Hala El Said, Minister Planning &
Economic Development a vital supporter of Egypt Fashion Week and its mission, and HE
Hisham Tawfik, Minister Public Business Sector, who offered the attending designers access
to the latest cotton textiles developed by the EGC-Egyptian Cotton Hub.
Following a video presentation on the vision and goals of Egypt Fashion Week that starred
local industry leaders of the likes of Azza Fahmy creative director Amina Ghaly, Shahira
Mehrez, Researcher & Collector of Traditional Costumes, Arts & Crafts, Amir Mostafa,
Brand Architect & Founder Maison 69 & Villa Baboushka,, Dr.Khaled Schumann, Exec.
Director of the Cotton Egypt Association, guests that included government officials,
ambassadors and diplomats, members of the fashion and textile industry, celebrities and
media, visited the designer exhibition that featured pieces from over 40 designers that have
already signed up for Egypt Fashion Week.